The Physical Performance Show: Endurance Innovator: Jeff Byers (CEO Live.Momentous)

 In Podcast (The Physical Performance Show)

In episode 331 of The Physical Performance Show Brad Beer shares a conversation with Jeff Byers (CEO Live.Momentous) in this Interest Edition Episode.

Jeff Byers, a former NFL lineman speaks through the origins, the evolutions and the future directions for Live.Momentous. Now we’ve heard about AMP Human/Live.Momentous’ PR lotion formally on the show with Professional Cyclists, Cam Wurf and Amanda Spratt both mentioning their use of the product. It is prolific amongst the Ironman Triathlon community, the professional cycling peloton and the endurance running world.

In my time at altitude in Ethiopia in 2020, I saw many runners before their track workouts, rubbing PR lotion into their legs.

In this episode Jeff shares around the lotion’s mechanisms of use, and also glean some principles around teamwork and physical best performance.

To listen to Episode 331:


Click the icon to listen to the interview on iTunes or listen using the Soundcloud player below


Listen in as we delve into the following:

  • Jeff’s bio and how this all began
  • Professional Cycling interest in the Lotion
  • What Jeff has observed in the Triathlon scene
  • Jeff outlines the benefits of PR Lotion for training and racing
  • Jeff’s Top 3 characteristics for an effective team
  • Jeff’s Top 3 team culture tips
  • Where is the Momentous product portfolio heading?
  • Jeff discusses Tom Brady’s longevity

Show Sponsor:

Headline Sponsor:


Polar are a sports technology company who build world class heart rate monitors and GPS watches for people who take their health, fitness and sports performance seriously. Coming from the heart of the Nordics, they have the experience, insight, and history of quality, design and innovation which is unparalleled. Worn by some of the best athletes on the planet, we’re very excited to have Polar as a partner here so you can also access their heart rate monitors, watches and training platform.

Polar are very excited to announce that they are launching two stunning new-generation running watches, the Polar Pacer and Polar Pacer Pro.

As a starting bonus, the team at Polar are offering 15% off. If it’s time for you to check out a new heart rate monitor or watch to help improve your performance, head across to and use the code TPPS on selected products.

To follow Jeff Byers:

Website: @livemomentous
Linkedin: @jeff-byers 

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